Amelia's Magazine has one big reason to celebrate this year: it is ten years old! Today, we catch up with Amelia, the brains behind this groundbreaking title to find out all about her anniversary plans, which see her returning to the printed matter. Hooray!
It's been four years since your last printed project. What good memories do you have from publishing your magazine regularly?
I love print. I loved seeing each issue come to life and then seeing them go out into the world. I love working online too but it’s a very different experience, and I miss that sense of touch.
What illustrators are you proud to have worked with?
Over the past ten years I have worked with so many wonderful illustrators it’s hard to pick out only a few. Quite a few Amelia’s Magazine contributors have gone onto amazing careers: Rob Ryan, Yelena Bryksenkova, Serge Seidlitz, Lesley Barnes, Hello Marine, Luke Best, Thereza Rowe, Jim Stoten and Emma Block have all contributed to the magazine, and are just a few of the names that your readers might recognise. I think that illustrators and artists know it as a great place to showcase their work because I always make sure that artwork is reproduced in the best way possible.
Unto the new upcoming book, what made you decide to do another anthology?
Well, I’m not sure that this one is an anthology as such, it will certainly be very different to my two books on illustration, Amelia’s Anthology of Illustration and Amelia’s Compendium of Fashion Illustration. It will be a much slimmer volume, created on very thick and lovely paper, with a gold foil cover and specialist gold spot printing on every page featuring an image inspired by the theme of That Which We Do Not Understand. In between the images I plan to showcase all forms of creative writing, which is a new venture for me. Like the art the writing will be found via open brief, so it will be interesting to see what this produces.
Why have you picked that theme?
I have always been inspired by events and ideas that have affected my own personal life, and this time is no exception. Over the past year I’ve experienced two miscarriages at 12 weeks, and you do a lot of soul searching when that happens and there isn’t really any concrete explanation. It got me thinking about how we don’t really understand very much about ourselves and the world. We like to think we are so clever, but really we still don’t have a clue about very much, especially when it comes to matters of life and death. I want people to be inspired by all the ways in which humans have tried to cope with the unknown. I hope the theme chimes a chord with creatives.
How many final illustrations will you pick, how many pages will it be and where will it be sold?
I will definitely be picking 10-20 images to begin with, to be featured in the limited edition artists’ book, and there will probably be at least 60 pages in total. It will be exactly the same proportions as my other books and magazines, so will sit nicely on a shelf next to them. I will be raising money to make the book via Kickstarter, and if I manage to raise more than the initial amount I will increase the number of pages and the number of images I include. But I don’t want to be too ambitious to start with, since you have to reach your goal or get nothing. Similarly, I plan to choose 10 images to be made up into A2 limited edition gold foiled fine art prints, and if I raise more money I’ll print more images. I hope that by crowd funding this project I will safeguard getting into debt. And even better, any artist which is selected to produce a fine art print will receive 50% of the profits from their sales. People will be able to order the book and prints on Kickstarter once the campaign is live (in late October, once entries have been chosen for inclusion) and the book will also be available in a few really good art book shops such as the Tate - I want it to be quite exclusive. Any art prints which are not sold up front will be available from my website and East End Prints.
Any tips or inspiration nuggets for the artists who want to enter?
I love colour and pattern. And gold. I look for images that are aesthetically pleasing and that tell a story people can relate to. I want the book to sell, and I want the fine art prints to sell, so as well as being beautiful and inspiring they also need to be commercially viable. I want artists to think about what people like to hang on their walls. I’ve collated lots of inspiration on a pinterest board which I am adding to continuously, and this could be used as a starting point, but I really think that the best responses will be quite personal to the individual artists, and I can’t wait to see what people create.
Thank you Amelia, wishing you the best of luck with your new project, we know this is going to be one beautiful book!
We urge all our Anorak illustrators and artists to read the full brief here and of course, send in a wonderful submission!
If you need some inspiration of the mystical type, please visit Amelia's Pinterest page here.